Troy Ruhanen (President and CEO of TBWA\Worldwide) and Luca Gallarelli (CEO of TBWA\South Africa) sat down for the final interview to give us an absolute tour-de-force overview of the culture of TBWA, the future of advertising, managing creatives and disrupting everything in your path. In this thoughtful discussion, these two visionary leaders take us through their assessment of the state of communication, marketing and technology - looking ahead to 2025 and beyond. They also offer insight into what makes Hunt Lascaris such an important example of excellence, giving credit to John Hunt and Reg Lascaris on the way.
Read more05.04.23 Pt 2 - Gareth Cliff chats to Troy Ruhanen (President and CEO of TBWA\Worldwide) and Luca Gallarelli (CEO of TBWA\South Africa) about the culture of the company, the future of advertising, managing creatives, and the current state of communication, marketing and technology - looking ahead to 2025.
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