Timothy brings back Dr Daniel Z. Lieberman from episode one of this series to go deeper into his book, Spellbound: Modern Science, Ancient Magic, and the Hidden Potential of the Unconscious Mind. In this episode they explore the influence of fairytales, numbers, and what he calls the magical instinct on branding and leadership.

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Timothy speaks to Dr Daniel Z. Lieberman, the author of Spellbound: Modern Science, Ancient Magic, and the Hidden Potential of the Unconscious Mind. Dr Lieberman is a professor and vice chair for clinical affairs in the Department of Psychiatry and Behavioural Sciences at George Washington University. He’s a Distinguished Fellow of the American Psychiatric Association, and has published over 50 scientific reports on behavioural science. They explore the power and secrets of the unconscious mind, to help you get more out of your life, relationships and business.

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