Fred Roed is the founder of Heavy Chef and a thoughtful businessman who has seen the world of marketing and advertising change before his eyes. He’s also an optimist, a believer in South Africa, a viking and a surfer! Gareth Cliff caught up with him and discussed the year ahead.

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01.02.23 Pt 2 - Gareth speaks to Fred Roed, who is the founder of Heavy Chef and a thoughtful businessman who has seen the world of marketing and advertising change before his eyes. He’s also an optimist, a believer in South Africa, a viking and a surfer!

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